Why We Haven't Taken Institutional Investment
We've had investor conversations. We passed. Not because of equity, but because no investor was going to make us move production out of Porto.
Our Journal
Adventures in the outdoors, building a new brand, and decisions we're deliberating.
If there’s something you’d love to see us to talk about, we'd love to hear from you.
We've had investor conversations. We passed. Not because of equity, but because no investor was going to make us move production out of Porto.
We have one Instagram post and under 100 followers. Here's the honest reason why, and why we're not going to flood the feed with AI-generated content to fix it.
We took a "bachelor party" to Dry Tortugas and spent an hour wondering why it felt different from every other national park. That confusion turned into a research rabbit hole.
Our North Star has always been heat dissipation and safety. We considered polyester, cotton, bamboo, wool, and linen. Learn more about why we chose hemp.
The drive from El Paso to Terlingua, TX takes about three hours if you don't stop. It's worth it. It takes you to one of the most underrated National Parks...
The instinct when designing for extreme heat is to engineer against it. Desert wildlife never evolved that way.